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KNOXVILLE — Admissions directors and enrollment managers from the 12 Southeastern Conference universities have gathered at the University of Tennessee this week to talk about their schools’ attempts to recruit and keep the nation’s best students.

The conference, which runs through Wednesday, is the first of its kind for SEC schools. Richard Bayer, dean of enrollment services, and Nancy McGlasson, director of undergraduate admissions and assistant dean of enrollment services, were instrumental in organizing this historic meeting. Nancy McDuff, associate vice president of admissions and enrollment management at the University of Georgia, partnered with UT on initiating the project.

Participating schools include UT, the University of Alabama, the University of Arkansas, Auburn University, the University of Florida, the University of Georgia, the University of Kentucky, Louisiana State University, the University of Mississippi, Mississippi State University, the University of South Carolina and Vanderbilt University.

The visiting admissions officials will tour UT and its enrollment services department. They will attend special events in the skyboxes of Neyland Stadium, at the Women’s Basketball Hall of Fame and at the Frank H. McClung Museum. Chancellor Loren Crabtree and UT Football Coach Phillip Fulmer also will address the group.

During the three-day conference, the admissions officials will discuss topics such as how to market their colleges to the millennial generation; dealing with “helicopter parents,” or those who hover over their children when they apply to college; and how technology is changing the college admissions process.


Amy Blakely, (865) 974-5034,